At PosyPine, we partner with founders to bring clarity to their vision and confidence to their presence.

meet the founder

Hey, I’m Sarah—

I started PosyPine with a simple belief: that branding should be rooted in who you are, not just what looks good on the internet. Over the years, I’ve helped purpose-driven founders clarify their message, elevate their visuals, and create brands that feel like home (to them and their people).

Whether we’re mapping strategy in an Intensive day or designing a custom Squarespace site, my approach is always grounded in collaboration, clarity, and heart.

OUR VALUES

HonestY

We lead with transparency and integrity in everything we do.

Our goal is to build brands that feel true to who our clients are—not just what’s trending. By offering honest insights and staying rooted in core values, we create work that’s built on trust and authenticity.

Strategic VisioN

All our design decisions are rooted in intentional, goal-driven strategy.

We craft brands with purpose—ensuring they not only look exceptional but are built to achieve real results in a competitive market. Every move we make is backed by thoughtful strategy that drives growth and supports long-term success.

Creativity

Creativity is at the heart of everything we do.

We foster innovative ideas and fresh perspectives that empower our clients to stand out and feel confident in their brand identity. By thinking outside the box and embracing new possibilities, we help clients create memorable brands that are as unique as their vision. Our goal is to inspire boldness and originality, ensuring every project reflects a distinctive, one-of-a-kind identity that resonates deeply with their audience.

Collaboration

Collaboration is at the heart of everything we do.

We partner closely with our clients to ensure their ideas are not only heard, but thoughtfully brought to life. By fostering open dialogue and valuing every perspective, we co-create solutions that feel authentic to their brand and aligned with their goals. Our process is rooted in trust, respect, and shared vision—because when we work together, we create work that truly lasts.

KIND WORDS, BIG IMPACT —

  • It's only been a little over a month since we launched and I have seen such a noticeable increase in inquiries AND inquiries that are my DREAM clients!

    BEST DECISION I’VE MADE IN ELEVATING MY BRAND! I had finally got my business to a point where I knew it was time to invest into a talented graphic artist to execute a user friendly brand/website that conveyed the emotions and information to promote further growth and attract ideal clients. So many people have reached out from the woodwork to tell me how beautiful my rebrand is. Sarah was a dream to work with. I am so sensitive when it comes to my business/baby and the way she made the process so collaborative was exactly what I needed and was looking for. She works so fast without compromising quality and I have been beyond impressed with her every step of the way. You would be a fool and missing out not to invest with Sarah and her and her team's work at Posy Pine.

    - Mackenzie with Mackenzie Grace Creative

  • PosyPine's vision for my brand has given me confidence and clarity in my business that I've never experienced before.

    After DIY-ing my website and logo over and over every year, it was so refreshing to hand the reins over to Sarah and let her design a brand that truly reflects my personality and strengths as a photographer. I'm excited to direct brides to my website and send them neatly packaged welcome guides with my logos and colors. It's a huge relief to have this kind of clarity as a business owner, and I couldn't be more grateful!

    - Maclin Photo and Film

  • She took my vision and not only brought it to life but gave my brand a sense of direction that I didn’t even realize I needed.

    Working with Sarah from Posy Pine was an absolute dream! I had a very specific idea in mind, and she completely nailed it—every detail felt so intentional and perfectly aligned with my business. Her creativity, professionalism, and ability to truly listen made the entire branding process seamless and exciting.

    - Lauren Vlach with Seal the Deal Socials

  • Sarah's process of understanding my strategy first and then creating the branding and website second really paid off.

    The final product captured the essence of my vision, and I know my website will stand out in my industry. Understanding the full process from the beginning gave me confidence that everything was moving in the right pace and in the right order. The branding is amazing and I know I'll be able to use this work for my business for a very long time. Well worth the investment.

    - Lyndsey with Made Stitch Co.

  • I think this is *just* the starting point to continued success in my business!

    Sarah was kind and passionate about what she does. She showed a willingness to listen to my needs, make revisions and additions, ensure complete satisfaction before completion. I am so happy that we were able to work together on this project, and I think that it is just the starting point to continued success in my business.

    - Kelly Hopton with Someday

  • One thousand freakin percent recommend Sarah and her Posy Pine team! From start to finish, she guided me along the rebranding process with ease.

    Girl, I needed ya and you delivered 100%!! PosyPine really helped guide me through evaluating and defining my brand and target audience in a way that I've never had before. Their experience and expertise gave me so much insight on all of the different elements of my brand and how they all function together visually. Posypine’s design skills and knowledge in building out a website surpasses anything I've ever had done or have been able to do. Sarah is so thorough, organized and so giving of her time and knowledge.

    - Megan Kopachy with Mae B. Photo

  • I was so nervous about rebranding my business, but Sarah made me feel confident every step of the way.

    Sarah felt like a friend right away and made me comfortable from the very first phone call. I now have branding that feels like it fits me and my brand/business perfectly. Thank you so much for you hard work Sarah!

    - Tonya Phelps with Tonya Hjort Photography